Roast ➞ Grind ➞ Brew
Welcome back to the second part of my roast, grind, and brew process. I have been developing this unique workflow for quite some time, and I am finally excited to unveil it for the first time. As far as I know, I am the only one using this specific equipment and methodology. Essentially, we are taking a true “farm-to-table” approach to coffee, moving directly from green beans to the cup without any rest periods in between.
A New Standard for Freshness
This continuous process, roasting, grinding, and brewing immediately, delivers what I am convinced is the freshest, best-tasting, and most potent coffee possible. The logic behind this method is intuitive and straightforward, but it does require you to suspend what you think you know about coffee for a moment. As I demonstrate, I invite you to watch, evaluate, and decide for yourself whether to accept or reject this method. Having refined this process over a long period, I can confidently state that the results are unimaginably good. Let’s get started.
Step One: The Roast
The first step is roasting. I have designed my power roaster specifically to roast 120 grams of green coffee in approximately six minutes. The procedure is simple:
- Weigh the green coffee.
- Pour it into the roasting chamber.
- Attach the chaff catcher.
- Turn the machine on.
Step Two: Cooling
As soon as the coffee reaches the color you desire, whether light, medium, dark, or any variation in between, you simply turn off the power switch. Immediately after, transfer the beans into our newest accessory: the cooling machine. This device cools the coffee in just two minutes. After this brief cooling period, the beans are ready to be ground and brewed.
Step Three: Grinding and Brewing
Once the fresh roast is ready, weigh out the appropriate amount of beans and place them in the grinder. Turn the grinder on and process the beans. Take the freshly ground coffee and load it into our Porta Filter. Tamp the grounds firmly and place the filter into our newest machine, the EcoShop Manual Espresso maker.
The Final Result
Activate the machine to pull (or press) your shot of espresso. As the rich liquid flows, the process comes to a close. Raise your glass and say “Cheers.”
If you wish you were there to see it in person, you are certainly welcome to grab a track and try this process yourself. The experience is truly worth it.



